Association & friendship are the key for our emotional support and philosophical guidance.
If these two are firmly established, then it creates a spirit of unity amongst peers and enthusiasm in spiritual life.
This in turn increases one's ability to give/receive emotional support and impart/absorb philosophical guidance.
In this way, it creates a snowball effect - wherein anyone who comes close enough is automatically drawn in, and made an asset of the system i.e. enthusiastic association is contagious in spiritual life.